FIRE! Reed Boardall’s new fire engine and 50 new tractors.
These shots were for a couple of press releases for Reed Boardall who are…..”One of the largest temperature controlled food distribution businesses in the UK, regularly conveying over 5,300 different products to supermarkets nationwide. From a single site next to the A1(M) in Boroughbridge, North Yorkshire, Reed Boardall works round the clock, seven days a week, 364 days a year, to ensure that the nation's supermarket freezers and chiller cabinets never go empty.”
The story was that they had taken delivery of 50 new Volvo FH tractors (trucks!) to replenish their fleet of 170 vehicles. The policy is to not have any trucks more than three years old.
The other story was about them acquiring an airport fire tender to boost safety at the site. The six-wheeled Angloco tender, formerly used at Luton Airport, carries a reservoir of fire-retardant foam which can be blasted more than 70 metres via a roof-mounted pressure jet. For more commercial photography take a look at my website
Here is the press delease:REED BOARDALL BUYS 50 NEW VOLVO FHs TO MAINTAIN FLEET BELOW THREE YEARS OLD
Reed Boardall Group, the UK’s leading frozen foods storage and distribution business, has taken delivery of 50 brand new Volvo FH tractors to replenish its fleet of 170 vehicles. The acquisition, direct from Volvo Trucks, is central to Reed Boardall’s policy of maintaining the entire company fleet at less than three years old.
The new Volvos use D13C 500 brake-horsepower engines and are fitted with long-haul ‘Globetrotter’ cabs. They will be working with Reed Boardall’s fleet of 230 refrigerated semi-trailers, which includes around 55 double-deck trailers. The company is the UK’s largest single operator of refrigerated double-deckers.
Group Chief Executive Keith Boardall says: “Even in the current economic climate, where all investment has to be minutely considered, we are committed to a long-term future – and that means maintaining our unrivalled performance levels. Our reputation is built on that performance.
“Constantly renewing our vehicles is part of that. It is important to keep our fleet as new, reliable and technologically advanced as possible – and never more than three years old. We look at all makes, but Volvo consistently score well.”
Tom Cassells, managing director of Reed Boardall Transport – who spent days test-driving one of the new vehicles – said: “They are wonderfully enjoyable to drive, very easy, quiet, safe and ergonomic. Our drivers are very pleased with them.”
Reed Boardall stores and delivers frozen foods from manufacturers across Britain, Europe and further afield to all the UK’s best-known supermarkets, operating round-the-clock. More than 3,000 stock-keeping units are handled every day, shipped nationwide by the fleet of 160-plus lorries. This represents well over 11,000 pallets per day, containing foods worth up to £5 million.
“Our guiding principle is: Order today, get it tomorrow” says Tom Cassells. “While we work with most of the household-name food producers, a significant proportion of our customers are smaller businesses which enjoy the cost efficiencies of the outstanding storage and transport consolidation we offer. Our highly-technologised operation enables us to deliver stock next day, in exactly the volumes needed by the retailers served by our customers – that’s why it’s important to keep our fleet the best it can be.”
and….REED BOARDALL ACQUIRES EX-LUTON AIRPORT FIRE TENDER TO BOOST SAFETY AT N. YORKS DISTRIBUTION CENTRE
Reed Boardall Group, the UK’s leading frozen food storage and distribution business, has acquired a former airport fire tender to protect the people, vehicles and cold stores on its 55-acre site in Boroughbridge, North Yorkshire. The six-wheeled Angloco tender, formerly used at Luton Airport, carries a reservoir of fire-retardant foam which can be blasted more than 70 metres via a roof-mounted pressure jet.
The vehicle – which, in common with Reed Boardall’s refrigerated lorries, has been emblazoned with its own polar bear cartoon figure – is kept on round-the-clock standby and is crewed by staff, mostly ex-firemen. In fact, the crew is headed by Frank Appleton, who has been with the company since 1976 and spent much of that time as the retained chief fire officer of Boroughbridge.
Tom Cassells, managing director of Reed Boardall Transport, located the second-hand fire engine through contacts and thought it would be an ideal way to improve the safety of people and assets at the Reed Boardall site.
“Our fire precautions have always been comprehensive, but on a big site like ours with moving vehicles, fuel storage tanks and round-the-clock activity, we decided to invest in something that could tackle fires large or small in a very robust fashion. This fire tender definitely does not muck about!” he said.
When new, the fire engine would have cost around £600,000 but was acquired second-hand for considerably less.
Group Chief Executive Keith Boardall said: “We store and deliver frozen foods from manufacturers across Britain, Europe and further afield to all the UK’s best-known supermarkets, operating round-the-clock, so we need always to keep the safety of our busy people, vehicles and buildings uppermost in mind.
“We handle more than 3,000 stock-keeping units every day, shipped nationwide by a fleet of over 160 refrigerated lorries – that’s well over 11,000 pallets per day, containing foods worth up to £5 million, all through our Boroughbridge centre. Buying the fire tender is a sound safety investment.”